How It Works

How It Works

Four steps. No lock-in. Full refund if we find nothing wrong.

What we do

We find out exactly what AI says about your business. We confirm whether it is correct. We quantify what the distortions are costing you. And we fix them.

Everything we deliver is confirmed against your actual published information — not estimated, not observed, not inferred. Every finding is verified before it is reported.

Most businesses assume their AI representation is either fine or unfixable. Our diagnostics show it is usually neither. It is wrong in specific, confirmable, fixable ways — and it is costing revenue right now.

Step 1 — Find out what AI says about you

From AUD 299 EUR 180 equivalent Delivered within 48 hoursWe run targeted queries across ChatGPT, Gemini, Perplexity, and Google AI Mode — covering your prices, products, hours, ratings, and competitive position. We document exactly what each platform says and compare it against what you actually publish.   Every distortion is confirmed against your real information before it appears in the report. You receive a written report identifying every material finding, the platform that produced it, and three specific recommendations.

What you receive:

  • Written report: what each AI platform says about your business right now
  • Confirmed distortions: every finding verified against your actual published information
  • Three specific recommendations: prioritised by commercial impact
  • The single highest-impact fix you can implement this week
Guarantee: if Step 1 finds no material distortion in what AI says about your business — full refund within 5 business days. No questions asked. Across every client we have diagnosed, this has never been triggered.

[Dev note: Enterprise equivalent: Phase 0 Quick Scan · AUD 5,000 / EUR 3,000 · credited in full against Step 2 if you proceed within 60 days]

Step 2 — Understand what it is costing you

Scoped after Step 1 2–3 weeks deliveryThe complete diagnostic. Every product. Every platform. Every market you operate in. We run 800+ classified queries across all four AI platforms and classify every finding against our confirmed distortion taxonomy.   Revenue at risk is quantified across five specific loss pathways — not estimated globally, but modelled for each finding individually. Every distortion is mapped to the team responsible for fixing it, the specific fix required, and a realistic implementation timeline.

What you receive:

  • Complete diagnostic report across all four AI platforms
  • DRS (Distortion Risk Score) by product, platform, and market
  • Revenue at risk modelled across five loss pathways
  • CIA remediation roadmap — every finding classified as Control, Influence, or Accept
  • Team-level fix assignments with realistic timelines
  • Executive summary suitable for board or leadership presentation

[Dev note: This step is optional but recommended. Most clients who complete Step 1 proceed to Step 2 within 30 days.]

Step 3 — Fix it

From AUD 1,500 EUR 900 equivalent Scoped per engagementWe work with your teams to implement the fixes identified in the diagnostic. Every fix is verified — we re-run the relevant queries after implementation to confirm AI has updated its responses. You do not pay for a fix until it is confirmed working.   For enterprise clients, Step 3 is a coordinated 12-week programme across all responsible internal teams with weekly progress reporting.

What we fix:

  • Structured data and schema markup — making your information AI-readable
  • Canonical information pages — giving AI a single authoritative source for your prices, hours, and products
  • Structured content — converting PDFs, images, and unindexed content into AI-retrievable text
  • Platform-specific interventions — identified by the full diagnostic

[Dev note: Scope and price depend on the number of findings, platforms, and teams involved. Fixed price agreed before work commences.]

Step 4 — Make sure it stays fixed

From AUD 99/month EUR 60/month equivalent Enterprise from AUD 2,500/quarterAI platforms update their training data continuously. A distortion we fixed today can reappear in six months if your underlying content is not maintained. We re-run your key queries every quarter, alert you within 48 hours if something changes, and deliver an annual AI accuracy trajectory report.

What you receive:

  • Quarterly re-run of all key queries from the original diagnostic
  • Alert within 48 hours if a new distortion is detected
  • Monthly summary report — what AI is saying about your business this month
  • Annual AI accuracy trajectory report — how your representation has changed over 12 months
Every step is optional. Start with Step 1. See a confirmed finding in 48 hours. Decide from there. There is no lock-in, no retainer requirement, and no obligation to continue beyond any step.